Resources
Explore our case studies, guides, and blogs to help inspire your next campaign.
You can't miss
A World Without Cookies Means In-Store Visits Are Critical for Growth
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
Are You Really Measuring the Performance of Your CTV Campaigns?
Toyota Drives 1.2k Visits with GroundTruth’s Cost Per Visit Model
How GroundTruth helped Toyota steer high-intent customers to their dealerships.
Signs Your Ad Platform Uses High Quality Data
Three signs that your ad platform uses the quality data necessary to drive real business results.
How to Build Precise Audience Targeting for Full-Funnel Marketing Strategies
Audience targeting determines much of the success of your campaigns. Here's how to make it more precise.
Dr. Scholl’s Campaign Results in 13k Products Added to Cart
Read how Dr. Scholl's campaign with GroundTruth drove 13K+ products added to carts, boosting ROI through precise location targeting.
Real-World Behavior Is Critical for Efficient Ads
Read four reasons why real-world behavior is the foundation of successful ad campaigns.