Resources
Explore our case studies, guides, and blogs to help inspire your next campaign.
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A World Without Cookies Means In-Store Visits Are Critical for Growth
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
Are You Really Measuring the Performance of Your CTV Campaigns?
Top 10 Reasons Agencies Are Using Location Marketing Partners
Read the top ten reasons why partnering with a location marketing company like GroundTruth can improve your agency’s ROI.
Read MoreTop 10 Reasons Agencies Are Using Location Marketing Partners
Best Practices: Blockbuster Marketing Strategies for Entertainment and Retail
In this webinar, we highlighted key strategies to not only identify your key audiences for both entertainment and retail verticals, but also provide recommended tactics to reach them in the right moments to drive conversions.
Read MoreBest Practices: Blockbuster Marketing Strategies for Entertainment and Retail 
Complete Guide to Display Advertising
Learn about the different types of display ads, how to measure display ad performance and best practices in our Complete Guide to Display Advertising.
Read MoreComplete Guide to Display Advertising
GroundTruth’s Connected TV Calculator: Maximize Your Ad Budget
Try GroundTruth’s Connected TV (CTV) Calculator to understand if you’re fully maximizing your ad budget.
Read MoreGroundTruth’s Connected TV Calculator: Maximize Your Ad Budget
Spring Advertising: 3 Tips to Update Your Ad Strategy
With spring in the air, it’s time to reevaluate your advertising and marketing strategy. Read our 3 tips for updating your spring advertising strategy.
Read MoreSpring Advertising: 3 Tips to Update Your Ad Strategy