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Explore our case studies, guides, and blogs to help inspire your next campaign.
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A World Without Cookies Means In-Store Visits Are Critical for Growth
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
Are You Really Measuring the Performance of Your CTV Campaigns?
Leverage Foot Traffic to Improve Your Overall Marketing Strategy
In-store visits increase purchases, but the value doesn't stop there. Driving foot traffic can also improve your entire marketing strategy.
The Real Reason Your Ad Campaigns Aren’t Working (And 3 Ways to Fix Them)
Marketers are tired of overspending on campaigns that aren't landing with audiences. Here's how to avoid that and get real business results.
A Rediscovery of ROI for CTV Advertising
Discover everything marketers need to know when it comes to the world of CTV advertising.
Welcome to Paradise: GroundTruth Partnership Drove 1K+ Visits and Increased Local Tourism in Martin County
Martin County worked with GroundTruth to drive visitation rates among tourists interested in outdoor activities and a natural paradise.
3 Things We Learned from Our Newest Webinar with Adweek
Our expert panel helps you create ad campaigns that drive foot traffic and other real business results.