New & Announcements
Discover the latest news and industry updates from GroundTruth.
Groundtruth Research Finds Marketers Consider Location As The Lynchpin Between Online And Offline Behaviour
74% of marketers have run or plan to run location campaigns in the next 12 months, with only 3% explicitly stating ‘they have no plans to do so’
Read MoreGroundtruth Research Finds Marketers Consider Location As The Lynchpin Between Online And Offline BehaviourGroundTruth Appoints New SVP of Engineering Amit Goswami
NEW YORK, July 12, 2018 – GroundTruth, the leading location platform that leverages data and insights to drive business performance, today announced the appointment of Senior Vice President of Engineering, Amit Goswami. Goswami will lead GroundTruth’s global engineering team and…
GroundTruth and WeatherBug encourage blood donation during American Red Cross Missing Types campaign
GroundTruth and WeatherBug are proud to partner with the American Red Cross for the Missing Types campaign to drive action and raise awareness of the need for new blood donors.
Read MoreGroundTruth and WeatherBug encourage blood donation during American Red Cross Missing Types campaignGroundTruth and Outback Steakhouse Win 2018 I-COM Data Creativity Awards
Award comes on the heels of GroundTruth’s CEO announcement and recent industry-wide accolades
Read MoreGroundTruth and Outback Steakhouse Win 2018 I-COM Data Creativity AwardsWeatherBug Taps AI to Put Hyperlocal Air Quality Updates in Palm of Hand
New technology uses artificial intelligence and machine learning to give people smarter air quality insights for better health, wellness, and productivity.
Read MoreWeatherBug Taps AI to Put Hyperlocal Air Quality Updates in Palm of Hand