New & Announcements
Discover the latest news and industry updates from GroundTruth.
GroundTruth Kicks Off 10 Year Anniversary with Accelerated Platform Growth
1500+ active businesses on the platform; GroundTruth expands into enterprise companies including iHeartMedia and OUTFRONT Media.
Read MoreGroundTruth Kicks Off 10 Year Anniversary with Accelerated Platform Growth
PetSmart Charities Uses GroundTruth’s Location Tech to Help Drive Pet Adoptions in 2018
GroundTruth has teamed up with PetSmart Charities to drive mobile users and potential adopters in-store this year. The partnership is a part of GroundTruth’s Location for Good program, a philanthropic initiative, in which the company donates media campaigns to generate awareness and action for nonprofits.
Read MorePetSmart Charities Uses GroundTruth’s Location Tech to Help Drive Pet Adoptions in 2018GroundTruth Announces Preferred Partner Program for Self-Serve Clients
Partners who are awarded this certificate are skilled in location-based marketing and have demonstrated success in driving offline visitation and performance for their clients.
Read MoreGroundTruth Announces Preferred Partner Program for Self-Serve Clients
GroundTruth Expands Shopper Marketing Efforts With New Hires in Northwest Arkansas
GroundTruth appoints two new hires to lead Consumer Packaged Goods and Shopper Marketing in their recently opened Bentonville, Arkansas office.
Read MoreGroundTruth Expands Shopper Marketing Efforts With New Hires in Northwest Arkansas
Technomic partners with GroundTruth to enhance customer traffic intelligence for Top 500 restaurants
New partnership will strengthen sales performance-tracking technology with location and daypart insights for the restaurant industry
Read MoreTechnomic partners with GroundTruth to enhance customer traffic intelligence for Top 500 restaurants