New & Announcements
Discover the latest news and industry updates from GroundTruth.
Don’t Wait to Winterize Your Advertising Strategy
Tom Donoghue, VP of CTV and OTT at GroundTruth explains the importance of optimizing advertising strategies to align with seasonal weather changes.
Read MoreDon’t Wait to Winterize Your Advertising StrategyInfographic: Malls Were the Big Winner of Back-to-School Season
As kids head back to classrooms, in-person shopping returned as well.
Read MoreInfographic: Malls Were the Big Winner of Back-to-School Season2021 Holiday Retail Forecasts and Predictions
Dan Silver, GroundTruth SVP of Marketing joins other industry experts in a conversation surrounding 2021's holiday buying forecasts.
Read More2021 Holiday Retail Forecasts and PredictionsSetting the Stage for the Next Evolution of Mobile Advertising
Eddie Dingels, GroundTruth's Chief Operating Officer, spoke with Advertising Week about the evolution of mobile advertising.
Read MoreSetting the Stage for the Next Evolution of Mobile AdvertisingExpert Roundup: The New Data Arms Race
Eddie Dingels, GroundTruth's Chief Operating Officer, explains why data accountability is more important than ever during a new era of mobile advertising.
Read MoreExpert Roundup: The New Data Arms Race