New & Announcements
Discover the latest news and industry updates from GroundTruth.
Setting the Stage for the Next Evolution of Mobile Advertising
Eddie Dingels, GroundTruth's Chief Operating Officer, spoke with Advertising Week about the evolution of mobile advertising.
Read MoreSetting the Stage for the Next Evolution of Mobile AdvertisingExpert Roundup: The New Data Arms Race
Eddie Dingels, GroundTruth's Chief Operating Officer, explains why data accountability is more important than ever during a new era of mobile advertising.
Read MoreExpert Roundup: The New Data Arms RaceAdvertisers And Publishers Are Demanding Greater Data Accountability
Eddie Dingels, GroundTruth's Chief Operating Officer, uncovers why accuracy has become more critical than ever for advertisers and publishers in their approach to consumer connection with brands.
Read MoreAdvertisers And Publishers Are Demanding Greater Data AccountabilityHow to Erase the Lines Between Business and Motherhood
Rosie O'Meara, GroundTruth's Chief Revenue Officer, explains that it’s easier than you think to translate parenting skills into the workplace...especially during a pandemic.
Read MoreHow to Erase the Lines Between Business and MotherhoodConsumer Location Data Tracker Ground Truth Granted MRC Accreditation
GroundTruth announced that it has been granted accreditation by the Media Rating Council (MRC) for its Location, Place, and Visitation data sets.
Read MoreConsumer Location Data Tracker Ground Truth Granted MRC Accreditation