New & Announcements
Discover the latest news and industry updates from GroundTruth.
AW360: Rosie O’Meara, Chief Revenue Officer, GroundTruth
Rosie O'Meara, GroundTruth CRO, discusses the trends driving change throughout the marketing landscape.
Read MoreAW360: Rosie O’Meara, Chief Revenue Officer, GroundTruth
Auto Marketers Set For a Tuneup in 2022
GroundTruth’s SVP of Marketing, Dan Silver outlines six ways auto marketers can leverage data-driven insights to create customer experiences for consumers.
Read MoreAuto Marketers Set For a Tuneup in 2022Don’t Wait to Winterize Your Advertising Strategy
Tom Donoghue, VP of CTV and OTT at GroundTruth explains the importance of optimizing advertising strategies to align with seasonal weather changes.
Read MoreDon’t Wait to Winterize Your Advertising StrategyInfographic: Malls Were the Big Winner of Back-to-School Season
As kids head back to classrooms, in-person shopping returned as well.
Read MoreInfographic: Malls Were the Big Winner of Back-to-School Season2021 Holiday Retail Forecasts and Predictions
Dan Silver, GroundTruth SVP of Marketing joins other industry experts in a conversation surrounding 2021's holiday buying forecasts.
Read More2021 Holiday Retail Forecasts and Predictions