News & Announcements
Discover the latest news and industry updates from GroundTruth.
How Mobile Apps Like GameChanger Baseball Softball and WeatherBug Have Moved to the Top of App Stores
The saying "location, location, location" has a new meaning in a world that relies on search engines and app stores.
Brands Think Outside The Box With OOH-Triggered Retargeting
Billboards aren’t a one-to-one media, unless we’re talking about “Three Billboards Outside of Ebbing, Missouri.” But advertisers are starting to inform their online retargeting efforts with offline exposure data. Established out-of-home media companies, like Clear Channel Outdoor and Outfront Media,…
I-COM Announces The 2018 Award Winners at I-COM Global Summit
GroundTruth Was Among the Winners Announced Yesterday, April 10th, at the I-COM Global Summit 2018 in San Sebastian, Spain.
GroundTruth and Outback Steakhouse Win 2018 I-COM Data Creativity Awards
Award comes on the heels of GroundTruth’s CEO announcement and recent industry-wide accolades
WeatherBug Taps AI to Put Hyperlocal Air Quality Updates in Palm of Hand
New technology uses artificial intelligence and machine learning to give people smarter air quality insights for better health, wellness, and productivity.