Access Foot Traffic Data & Trends to Level Up Your Marketing Strategies
Powered by the industry’s leading real-world behavior data, subscribe to GroundTruth’s Insights Manager to:
- Understand your customer
- Uncover foot traffic patterns and trends
- Optimize your marketing efforts based on the above
Actionable Insights that Empower
Ad Agencies
- Win new business with pitches packed with data-backed recommendations
- Improve client retention with high-value insights
- Refine your clients’ understanding of their target audiences and potential locations for new store openings
SMBs & Brands
- Understand customer behavior based on real-time trends
- Unlock competitor benchmarks to identify new opportunities
- Enhance your marketing strategies based on visitation data
Enterprise
- Monetize insights by reselling them as location intelligence solutions
- Scale custom insights tailored to customers’ needs
- Integrate into existing systems for advanced decision-making
Types of Insights At Your Fingertips
- Drive-to distance
- Top performing stores
- Visit breakdown by hour, day, week, and month
- Location category
- Visit breakdown by time of day and week
- Age, gender, and income distribution of visitors
- Time interval visits
- Brand affinity
- Behavioral audiences
- Visit ZIP affinity
- Home ZIP affinity
Ways to Access Insights
INSIGHTS MANAGER
User-friendly platform for exploring foot traffic insights.
- Build Location Groups and enable insights on your own
- See insights in real-time whenever you want
- Export and share data with quick export option
API Integration
Direct data access for integration into existing systems.
- Integrate our data directly into your systems
- Friendly API documentation for easy integration
- Support team available for any troubleshooting issues
Support
However you choose to activate GroundTruth’s Insights, our experts will fully onboard and train your team to ensure that your team can maximize the tool from day one. Have questions along the way? We’ve got you covered.