Coach Campaigns Performs 150% to Goal, Driving Over 30k Visits
How Coach leveraged GroundTruth's Cost Per Visit model to drive guaranteed visits through their doors during a key shopping timeframe.
Retail
Ulta Beauty New Store Openings Reach Average Visitation Rates 2.5X Faster with GroundTruth Media
How location data enhanced Ulta Beauty’s new store opening media strategy.
5 Mobile Marketing Strategies & Tools for 2025
Read our top 5 mobile marketing strategies & tools to help drive foot traffic to your brand. If you’re not using mobile marketing, learn why you should be!
Tire Pros Conference 2024 – Austin, TX
September 29, 2024 - October 1, 2024
Unmasking Halloween 2023
Unveil the secrets of last year's spooky season with GroundTruth's
exclusive insights. Explore daily foot traffic by category, uncover
audience affinities, and discover the top brands that reigned
supreme. Let GroundTruth's data guide your brand to bewitching
success this Halloween season!
2024 Holiday Strategy Guide — Retail
Download GroundTruth's 2024 retail holiday strategy guide to learn how advertisers can capitalize on heightened consumer spending.
GroundTruth at Borell Miami: The Local Advertising Conference
March 10, 2024 - March 12, 2024
Visitation Insights from the Mother’s Day and Father’s Day Seasons
Take a look at the Mother's Day and Father's Day trends that GroundTruth observed in 2023 and how you can leverage these patterns going into the 2024 season.
GroundTruth On-Location at eTail 2024
February 26 – 29, 2024
GroundTruth CRO Delivers CTV Insights at AdWeek Commerceweek 2024
February 28 - 29, 2024
2023 Holiday Shopping Trends
GroundTruth looks into real-time consumer trends & visitation patterns & gives strategies for reaching holiday shoppers. Read our holiday shopping trends.
2024 Strategy Guide — Easter
Get seasonal insights to plan your multi-channel marketing strategy for Easter 2024. Read about shopping trends and how this should affect your marking strategy.