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Creative Best Practices

Sure-Fire Creative Best Practices for Better Mobile Campaigns

Our reliance on mobile media has been increasing for a long time now, but this year, expect mobile devices to be more crucial to consumers' lives than ever before.

Cell Phone Ads - How Mobile Phone Advertising Works

A Marketer’s Complete Guide to Mobile Phone Advertising

Geolocation advertising can help you to increase foot traffic to your store and drive sales. Learn about geolocation data and software today!

Stepping into the New Normal: Uncover and Understand Consumer Sentiment based on Visitation Trends

As the global economy embarks on the road to recovery, GroundTruth's Foot Traffic Dashboard can help spread some light on patterns and behaviors emerge from the COVID-19 pandemic.

The Shifting Landscape of Consumer Behavior

What to think about in times of rapid change. To…

Geolocation data and software for marketers - geolocation advertising

Geolocation Advertising: A Guide to Geolocation Data for Marketers

Geolocation advertising can help you to increase foot traffic to your store and drive sales. Learn about geolocation data and software today!

Auswirkungen von COVID-19 auf das Konsumentenverhalten

Das Corona-Virus hat Einfluss auf alle Branchen und Bereiche –…

How Retailers Can Charge Forward During Challenging Times

Retailers have long understood the importance of connecting with their…

Staying Connected With Your QSR and Fast Casual Customers During COVID-19

Staying Connected With Your QSR and Fast Casual Customers While Social Distancing

As consumers continue to stay home in an effort to…

Ramadan: Top 5 things advertisers need to keep in mind for their campaigns

Here’s How Grocery and CPG Brands Can Better Serve Their Customers in Times of Rapid Change

At this very moment, the retail landscape is changing in…

Improve Your Tax Season Strategy with Location Marketing

Due to the societal disruption caused by the COVID-19 pandemic,…

Proximity Marketing

Proximity Marketing [The Complete Guide to Success]

With almost 5 billion mobile phone users around the world,…