Bark Social
How Bark Social Unleashed Innovative Targeting Strategies to Bring in Pet-Friendly Patrons.
Marketing
GroundTruth
3 Reasons Why Real-World Behavior Is Critical For Retailers
Why are shopper behavior insights so vital for a successful campaign? Here, we discuss the importance of real-world shopper behavior.
Are Seasonal Holiday Campaigns Worth The Hype?
Looking to launch a holiday marketing campaign this year? Do they get results? Discover the benefits of federal & unique holiday marketing with GroundTruth.
Digital Dealer Conference
GroundTruth saw impressive results at the Digital Dealer Conference by using our own targeting tactics to reach the right audiences with behavioral and location-based targeting.
Truelio
How Truelio and GroundTruth drove over 10.2K visits from builders, contractors, and homeowners for Westlake Royal Stone Solutions.
How Video Impacts ROI
Watch this webinar where GroundTruth CTV expert, Tom Donoghue, along with Nexstar's Maria Doherty and Christine DiMaria, discuss important CTV/OTT strategies that can help marketers drive real business results.
GroundTruth Q&A with Truelio: How Location-Based Marketing Plays an Important Role in Generating Real Business Results
Discover the benefits of location-based marketing with the experts from GroundTruth and Truelio! Learn about the effectiveness of location-based marketing today.
Ace Your 2023 Back-to-School Campaign
Download GroundTruth's 2023 Back-to-School and Tax-Free Days Strategy Guide for more. We'll cover 2022 shopping trends and insights in major verticals like retail and CPG, highlight key opportunities to maximize your marketing strategies, and provide focused recommendations related to the 2023 back-to-school season.
The Lean: Retail Insights Brief
In this issue of the The Lean: Retail Vol. 3, we dive into recent retail trends and insights with a focus on the opportunity of new store openings, the importance of understanding audience personas, and some thought-starters for how brands can set themselves up for success in 2023.
How Marketers Can Drive Real Business Results in a Down Economy
Even if you know the current trends, competitive landscape, and best advertising practices, connecting with your dream consumer is still an uphill battle. During questionable economic times, the hill becomes even steeper. Learn how marketers can still perform and win business, even with a down economy.
2023 Real-World QSR Market Trends
It’s important to stay ahead of QSR market trends in 2023. Don’t miss out on key concepts and OSR business solutions. Learn more with GroundTruth today.
New York’s Fifth Ave For All Takeaways
Ready for a miracle on Fifth Ave? In New York City, eleven blocks of the world-famous retail stretch of Fifth Avenue was closed off to traffic and opened only for pedestrians in early December. Appropriately named Fifth Avenue for All, this occasion marked the first time Fifth Avenue became a pedestrian-only street in 50 years.