GroundTruth’s New In-Stock Local Ads to Help Consumers Navigate Supply Chain Shortages this Holiday Season
35% of shoppers are willing to substitute a similar brand or product for the out-of-stock items on their shopping lists.
Press Releases
Discover the latest news and industry updates from GroundTruth.
Read MoreGroundTruth’s New In-Stock Local Ads to Help Consumers Navigate Supply Chain Shortages this Holiday Season
GroundTruth and No Kid Hungry Announce Partnership
Partnership to Build Awareness and Support for Community Food Programs.
GroundTruth Earns MRC Accreditation for Visitation Data
GroundTruth, the leading location-based marketing and advertising company, today announced that it has been granted accreditation by the Media Rating Council (MRC) for its Location, Place, and Visitation data sets.
GroundTruth Introduces Geo-contextual and Audience Targeting for OTT/CTV
GroundTruth, the leading location-based marketing and advertising technology company, announced the full availability of its OTT/CTV advertising solutions.
GroundTruth Announces New Chief Executive Officer and Appointment of Senior Management to its Leadership Team
GroundTruth President Stephen McCarthy named CEO; Accomplished leaders with deep functional expertise elevated to C-suite appointments to support continued growth and innovation.
GroundTruth Expands Location Targeting Beyond Mobile With Connected TV and Desktop to Optimize Online Advertising Strategies
GroundTruth announced today the launch of several new capabilities that will expand the reach of location-based marketing through cross-device channels.
GroundTruth and Yext Integration Offers Marketers Ability to Create Location-Based Mobile Advertising Campaigns
GroundTruth announced a new partnership and integration with Yext, Inc., the Search Experience Cloud company, to create customized location-based mobile advertising campaigns for marketers who utilize the Yext platform.
GroundTruth Announces Results of 2020 Location Accuracy Audit, Garners a 96.2% Accuracy Rating
Validated by Numerator, the accuracy rating underscores the need for accurate, effective and reliable data to drive insightful location-based marketing campaigns.
iHeartMedia & ICX Media Come Together in Support of the Centers for Disease Control and Prevention to Form the MediaSavingLives Alliance
Global Media, Technology and Entertainment Leaders Pledge Over 1 Billion Impressions to Help Slow the Spread Of COVID-19 among Generation Z and Millennials*
GroundTruth Earns Recertification Against Fraud from the Trustworthy Accountability Group
TAG Certified Against Fraud Seal Demonstrates GroundTruth’s Leadership and Commitment to Promoting a Safe and Fraud-Free Advertising Ecosystem.