Connected TV advertising success is all about precision. The ability to measure the actual performance of your campaign can be a game changer, but only if you’re tracking the right metrics and outcomes. And that’s the case whether you’re looking to drive awareness, visits or sales.
Hear from a panel of experienced brand and agency CTV leaders from Jersey Mike’s, Naf Naf, Horizon Media, Chamber Media and GroundTruth for best practices in CTV success.
You’ll find out:
- How CTV can enhance your existing media mix
- Effective targeting strategies for various outcomes
- What effective measurement looks like and what results to expect
Tune in to make sure you’re not wasting your ad dollars!
If you enjoyed the webinar, you can start driving real business results through CTV with GroundTruth – reach out here for more info: Contact
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