Advertisers can now attribute store visits to podcast and streaming radio ads, setting a new standard for audio ad performance.
Read MoreAudio Ads with Foot Traffic Attribution Now Available from GroundTruth
Former Global COO of Wondery and CFO of AdsWizz elected Independent Director.
Read MoreJeanine Percival Wright joins GroundTruth Board
We’re honored to be named one of Ad Age’s Best Places to Work for the 4th time.
Read MoreGroundTruth Wins Ad Age’s 2025 Best Places to Work Award
Formerly SVP of Product & Technology, Matt’s expertise will accelerate GroundTruth’s ability to drive real business results for advertisers.
Read MoreMatt Knight Named Chief Technology Officer at GroundTruth
Formerly at The Weather Company, Hora will help trusted weather company accelerate growth
Read MoreGundeep Hora Named President & General Manager of WeatherBug, a Wholly Owned Subsidiary of GroundTruth
Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World.
Read MoreGroundTruth Recognized for Marketing Technology Innovation in 2024 MarTech Breakthrough Awards Program
Former Chief Revenue Officer’s deep background in client service will accelerate growth.
Read MoreRosie O’Meara named CEO of GroundTruth
Awards Program Recognizes Standout Advertising Technology That Is Driving Tangible Outcomes.
Read MoreGroundTruth Recognized as Best Geolocation Platform in 2023 MarTech Breakthrough Awards
Rosie O'Meara, GroundTruth Chief Revenue Officer, discusses the intersection of online shoppers and in-store shoppers and how smart brands stay aware of this activity.
Read MorePodcast: Rosie O’Meara – Changes Overnight
Brandon Rhoten, Chief Marketing Officer of GroundTruth, discusses brand visitation data during inflation, as well as several challenges marketers will be facing throughout 2023.
Read MorePodcast: Brandon Rhoten, CMO, GroundTruth