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A World Without Cookies Means In-Store Visits Are Critical for Growth
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
ROAS Strategy 2024: Ensure Real Business Results in Reporting
Create a results-driven ROAS strategy for 2024. Consider the big picture and take a comprehensive approach to calculating ROAS to serve your business needs.
Read MoreROAS Strategy 2024: Ensure Real Business Results in ReportingThe Florida Keys Campaign Results in 118% Increase in Ad Engagement
How the Right Combination of Targeting and Creative Delivered Impressive Engagement for the Florida Keys.
Read MoreThe Florida Keys Campaign Results in 118% Increase in Ad EngagementDave’s Hot Chicken Drives Over 10K Visits
Read how Dave's Hot Chicken used GroundTruth's media mix in order to increase app downloads, online orders, and in-person visits.
Read MoreDave’s Hot Chicken Drives Over 10K VisitsPolitical Marketing Strategy: Use Real Voter Behavior to Increase Action in an Election Year
Political marketers must focus on voter behaviors. Read our top 3 ways to build a results-driven political marketing strategy. Insights from our Webinar.
Read MorePolitical Marketing Strategy: Use Real Voter Behavior to Increase Action in an Election YearInform Voter Behavior With Better Political Targeting
How can you use real-world behaviors to build a successful political campaign? GroundTruth media experts give all the answers in our latest on-demand webinar.
Read MoreInform Voter Behavior With Better Political Targeting