Resources
Explore and access our complete range of resources. From guides to templates, get everything you need in one place. Unlock valuable insights and tools to enhance your projects.
Trending Topics
A World Without Cookies Means In-Store Visits Are Critical for Growth
Everything You Need to Know About ROAS Right Now
Dave’s Hot Chicken Drives a 2X ROAS and 7.8% Sales Lift
Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
Are You Really Measuring the Performance of Your CTV Campaigns?
Dave’s Hot Chicken Drives Over 10K Visits
Read how Dave's Hot Chicken used GroundTruth's media mix in order to increase app downloads, online orders, and in-person visits.
Political Marketing Strategy: Use Real Voter Behavior to Increase Action in an Election Year
Political marketers must focus on voter behaviors. Read our top 3 ways to build a results-driven political marketing strategy. Insights from our Webinar.
Inform Voter Behavior With Better Political Targeting
How can you use real-world behaviors to build a successful political campaign? GroundTruth media experts give all the answers in our latest on-demand webinar.
2024 Strategy Guide — Easter
Get seasonal insights to plan your multi-channel marketing strategy for Easter 2024. Read about shopping trends and how this should affect your marking strategy.
Strategy Guide – Game Day
This strategy guide covers insights from last year's Big Game, forecasted trends, and recommended targeting tactics related to one of the most watched televised events of the year!