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Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
2023 Holiday Strategy Guide - Retail
The Lean: Leisure & Entertainment Insights Brief
Are You Really Measuring the Performance of Your CTV Campaigns?
The Real Reason Your Ad Campaigns Aren’t Working (And 3 Ways to Fix Them)
Marketers are tired of overspending on campaigns that aren't landing with audiences. Here's how to avoid that and get real business results.
A Rediscovery of ROI for CTV Advertising
Discover everything marketers need to know when it comes to the world of CTV advertising.
Welcome to Paradise: GroundTruth Partnership Drove 1K+ Visits and Increased Local Tourism in Martin County
Martin County worked with GroundTruth to drive visitation rates among tourists interested in outdoor activities and a natural paradise.
3 Things We Learned from Our Newest Webinar with Adweek
Our expert panel helps you create ad campaigns that drive foot traffic and other real business results.
Are Your Digital Ad Dollars Driving Foot Traffic with Adweek
Our panel of experts discuss how to build a marketing strategy that drives foot traffic and why it’s essential.