Resources
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Ulta Beauty - How location data enhanced Ulta Beauty’s new store opening media strategy
Marketing Strategies That Increase Sales Lift and Foot Traffic
2023 Holiday Strategy Guide - Retail
The Lean: Leisure & Entertainment Insights Brief
Are You Really Measuring the Performance of Your CTV Campaigns?
Beyond Screens: Top Strategies for Driving In-Store Visits
Download GroundTruth's playbook on driving in-store visits to elevate your marketing strategy and draw customers to your brick-and-mortar establishments.
Driving Store Visits: 4 Strategies for Success
Read our top 4 strategies for driving store visits. Learn how to optimize your foot traffic campaigns with GroundTruth's Blueprints technology.
Use Real-World Behavior to Power Omnichannel Marketing Strategies
Omnichannel marketing strategies drive better efficiency and returns for companies. Learn how to turn foot traffic into better omnichannel marketing.
2024 Holiday Strategy Guide — Travel & Tourism
The 2024 holiday season comes with optimal opportunities for advertisers to reach potential travelers and tourists. Read ahead for more!
2024 Holiday Strategy Guide — QSR/Restaurant
In GroundTruth's 2024 restaurant holiday strategy guide, we explore how advertisers can drive diners through their doors.